A major fundraising sea dip in Hornsea has been permanently cancelled by rescuers who say they can no longer encourage people to enter the freezing January waters following recent coastal tragedies.
A popular New Year's Day sea swim will no longer take place on the East Yorkshire coast.
The annual festive dip has been permanently scrapped due to safety concerns and the harsh winter conditions of the North Sea.
Hornsea Inshore Rescue officials confirmed the difficult decision to discontinue the event, which has historically served as one of their biggest fundraising activities.
The cancellation follows recent tragic losses of life along the coastline, prompting the lifesaving charity to fundamentally rethink the activity.
A spokesperson for Hornsea Inshore Rescue announced the decision, saying:
"After much thought and careful consideration, Hornsea Inshore Rescue has made the difficult decision to discontinue our annual New Year’s Day Swim. This has been one of our biggest fundraising events, and we are incredibly grateful to everyone who has supported it over the years."
The charity explained the reasoning behind the move, adding:
"However, following the tragic loss of lives along our coastline, we feel we can no longer justify encouraging people to enter the North Sea, particularly during the harsh conditions of January. As a lifesaving organisation, our first responsibility must always be the safety of our community."
Officials emphasised their strict safety-first approach to the coastline, stating:
"This has not been an easy decision, but we firmly believe it is the right one. No amount of fundraising is worth risking a life."
Organisers expressed hope that the public will continue to back their future fundraising efforts despite the loss of the long-standing New Year tradition, thanking everyone who has supported the wonderful event over the years.
Local residents and past participants have responded to the announcement online with a mixture of sadness and understanding.
Members of the public took to social media to express their support for the charity's stance, with many agreeing that safety must always come first.
One former participant commented:
"Sensible decision. So glad that I did it twice. However, I hope that some other fundraising event could be done as it's a great way to start the New Year and raises lots of money for your amazing team."
Another supporter shared their reaction online, saying:
"I'll miss this amazing fun event! Never felt safer sea swimming! But I do fully appreciate and support this hard decision."
Other residents described the cancellation as a sad but perfectly understandable choice, agreeing that it was ultimately the right decision for the town.
Suggestions for alternative, land-based events are already being put forward by the community to help replace the lost fundraising revenue.
One local resident proposed a safer alternative, asking:
"How about a seaside inspired sponsored fancy dress run instead?"


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