New strategy seeks to make more of the area's cultural assets.
The Scarborough Borough has a wealth of culture but needs to get better at organising and promoting it.
A new draft cultural strategy for the borough wants the area to be recognised as a cultural leader and a place of inspiration using cultural activity to celebrate the best of what the area has to offer.
Janet Deacon is the tourism and culture manager at Scarborough Borough Council and says the idea of the strategy is to bring organisations together.
The new draft culture strategy for the Scarborough borough is aiming to better promote the areas landscapes, seaside heritage, people and creativity.
The strategy has been produced by the Borough Council along with a consortium of arts and education organisations based across the borough.
They've worked with a consultancy company to develop the new plan.
Richard King from the consultancy group says the borough has a wealth of culture to work with.
The strategy’s vision is stated as:
“For the area to be recognised as a cultural leader and a place of inspiration using cultural activity to celebrate the best of what the area has to offer (the landscapes, the seaside heritage, the people and the creativity) to support local communities, to encourage existing and new visitors to the area and to strengthen the cultural sector.”
The strategy has been produced in conjunction with COAST, a consortium of arts and education organisations based across the borough of Scarborough, and Wakefield-based BEAM consultants.
One of the aims of the strategy, is to attract and maximise external funding to pay for projects and events.
The strategy also contains a number of action plans which include:
- Investing in culture,
- strengthening the cultural sector,
- improving the quality of life through culture,
- celebrating the borough’s heritage, stories, people and architecture,
- using open spaces for cultural activity
- supporting creative businesses and entrepreneurs.
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