That's according to Borough Council Leader Steve Siddons who says there was already interest in the area before the approval of the council's new master-plan for the area.
Three key opportunities for development in the North Bay have been identified in the plan which has been approved the borough council's cabinet.
These encompass the enhancement of the Open Air Theatre, creating new visitor attractions with “adrenalin experiences and adventure sports”, as well as providing new visitor accommodation including “four-star plus” hotels and “serviced apartments and lodges”.
The plans also include “but are not limited to” attracting 70,000 additional overnight stays and 200,000 additional day trips every year.
Councillor Siddons says there is already interest from developers.
Council bosses say that public engagement in the development of the master-plan for Scarborough's North bay has played a key part in ensuring the plan will serve the area well.
Between March and April, the council conducted a wide-scale public consultation which received feedback from 732 people.
It also held “engagement sessions” with the Scarborough Chamber of Trade and the Hospitality Association, local MP’s, and other groups.
Council leader Steve Siddons says the response has been strong
According to a council report on the consultation process, respondents largely rated the quality of public transport links and car parking as “acceptable” and “poor”.
However, respondents “emphasised the need to retain and enhance the quieter character of North Bay in contrast to the more commercial South Bay” with respondents overwhelmingly in favour of improving the pedestrian environment, giving cars “the least priority” when asked about transport infrastructure.
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